Mobile & Digital Marketing

SECOND DEGREE STUDIES

  • Type of studies SECOND DEGREE STUDIES
  • Field of study MANAGEMENT
  • Study mode FULL-TIME AND PART-TIME
  • Duration 2 YEARS (4 SEMESTERS)

The Mobile & Digital Marketing specialization acquaints the student with the current trends in the area of ​​internet marketing and explores the knowledge of digital media. During their studies, students develop competences tailored to the expectations of the modern digitized world. A graduate of Mobile & Digital Marketing will gain a huge range of competences in the sector of new technologies and skills enabling him to hold a position in any modern organization, resulting from the phenomenon of digital transformation that every company or institution undergoes. Specialization classes will be conducted by experts in the e-marketing and internet business industry.

Mobile & Digital Marketing

ISSUES DISCUSSED DURING STUDIES

  • Digital economy
  • On-line business models
  • Digital marketing – online advertising market
  • Digital & mobile campaigns – types,
  • Digital campaigns – mobile, desktop, mobile app, RTB
  • Google ADS and web analytics
  • Influencer Marketing

EMPLOYMENT PERSPECTIVES

  • Digital Marketing Manager
  • Project Manager
  • Social Media Marketing Manager
  • Web Analyst
  • Advertising, marketing and PR agencies
  • Internet portals
  • Start-ups
  • Enterprises offering IT solutions for business
  • Position related to the implementation of modern IT solutions

FEES

FULL-TIME AND PART-TIME

STUDY FROM

240

Monthly fee (10 installments)

RECRUITMENT PROCEDURE

STEP 1

REGISTER ONLINE

STEP 2

PREPARE REQUIRED DOCUMENTS

  • ID (for inspection)
  • One passport photo
  • Copy of high school leaving exam (original for inspection)  
  • Copy of higher education diploma and transcript (in case of II degree studies) (original for inspection)

STEP 3

COME TO THE STUDENT AFFAIRS OFFICE WITH A COMPLETE SET OF THE ABOVE MENTIONED DOCUMENTS

Student Service Center

Collegium Humanum – Warsaw Management University

Moniuszki 1a, 00-014 Warsaw